JACKSON is now under coverage.
Local dating, modeled. Every signal in Jackson, converted into a tactical roadmap.
Greater Jackson is open as a field office. The headline numbers, each sourced and confidence-flagged:
- $950 per month Zumper Rent Research, June 2026
- $34,251 per year Census ACS 5-yr, 2019–2023
- 50% Census ACS 5-yr, 2019–2023
By the numbers
11 sourced, confidence-flagged metrics for Jackson — gender, money, neighborhoods, and political lean. The deep dive, with charts, is in the console below.
- Singles, 22 to 50
116,777
- Gender balance
50%
- Male skew
50%
- Median income
$34,251
- 1-bedroom rent
$950
- Living wage
$45,386
- Transit fare
$2
- Rent trend
$950
- Most female-leaning zone
42%
- Democratic
72%
- Republican
26%
The shape of the market
West Jackson is the most female-leaning zone, at about 42% men to 58% women.
Jackson runs about 50% male, sharpest in Brandon (55%) and Pearl (55%).
How dating actually happens
Only about 14% of matches on curated apps like Hinge turn into a first date.
Roughly 1 in 10 partnered adults met their partner online, and the share climbs sharply for younger and LGB couples.
One in four matches never gets a reply.
53% of online daters say their overall experience has been positive.
Dating safety in Jackson
78% of active dating-app users report burnout: 80% of women (driven by message volume) and 74% of men (driven by a lack of responses).
60% of Americans support requiring a background check before someone can create a dating profile.
An estimated 26% of men have received unsolicited explicit content, far below the rate for women.
56% of women under 50 have been sent unsolicited explicit images while dating online.
48% of online daters have faced at least one form of harassing behavior on a dating platform.
43% of women under 50 say a match kept contacting them after they said no.
52% of online daters say a scammer or bot has contacted them.
63% of men under 50 say a scammer or bot has contacted them, the highest of any group.
11% of women under 50 have been physically threatened on a dating platform.
40% of daters say platforms do a bad job removing fake and bot accounts; only 20% say they do well.
The LGBTQ+ landscape
53% of LGB adults have used a dating app, far more than straight adults.
About 24% of LGB couples met online, roughly three times the straight rate.
About 70% of LGB adults under 30 have used a dating app, the highest-adoption cohort anywhere.
7.6% of U.S. adults now identify as LGBTQ+, up from 3.5% in 2012.
22.3% of adults aged 18 to 34 identify as LGBTQ+.
Political alignment
24% of Americans say they could never date someone who disagrees with them on abortion.
Mississippi doesn’t register voters by party, so we read the 2024 presidential vote: Hinds County (Jackson) backed Harris about 72% to 26% — the majority-Black state capital is one of the most Democratic counties in Mississippi.
Trump took about 26% of Hinds County, but the metro’s suburban Rankin and Madison counties swing heavily Republican, so the wider Jackson dating pool is more mixed than the city itself.
47% of single daters would not seriously date a Trump voter; among Democratic women that rises to 79%.
69% of Americans would not date someone who is unemployed, rising to 81% of women.
The cost of dating
A single adult in Hinds County needs about $45,400 a year just to cover the basics.
Jackson’s one-bedroom rents are cheap and roughly flat to slightly up, among the most affordable of any of our markets.
Americans reported $1.3 billion in romance-scam losses in a single year, a tax on every crowded market.
A JTRAN bus fare in Jackson is $1.50 one way.
Neighborhood intelligence
| Neighborhood | Singles | M / F | Income | 1BR rent |
|---|---|---|---|---|
| Pearl | 7,480 | 55 / 45 | $36,436 | $1,183 |
| West Jackson | 6,954 | 42 / 58 | $23,454 | $1,010 |
| Ridgeland | 6,535 | 48 / 52 | $43,025 | $1,337 |
| Northeast Jackson | 6,227 | 43 / 57 | $28,475 | $1,143 |
| South Jackson | 6,121 | 53 / 47 | $28,800 | $1,114 |
| North Jackson | 5,157 | 45 / 55 | $40,936 | $1,337 |
| Brandon | 4,940 | 55 / 45 | $43,239 | $1,252 |
| Madison | 4,886 | 54 / 46 | $60,278 | $1,766 |
| Clinton | 4,364 | 48 / 52 | $43,376 | $1,120 |
| Belhaven | 1,927 | 53 / 47 | $30,008 | $890 |
Local date spots
Real venues across Jackson, scraped from Google Maps and filterable by neighborhood. Ratings and review counts are live Google data — never paid placement.
- Brandon
Shaggy's on the Rez
- South Jackson
The Iron Horse Grill
- Northeast Jackson
The Pig & Pint
- West Jackson
Sal & Mookie's - Jackson
- Northeast Jackson
Char Restaurant
- North Jackson
Keifer's
- Clinton
Applebee's Grill + Bar
- North Jackson
Aladdin Mediterranean Grill
- Pearl
Mugshots Grill and Bar - Pearl, MS
- Northeast Jackson
The Manship Wood Fired Kitchen
- Madison
Georgia Blue
- Northeast Jackson
Saltine Restaurant
- Madison
Chili's Grill & Bar
- Clinton
The Froghead Grill
- Clinton
Sonny's BBQ
- Ridgeland
Walk-On's Sports Bistreaux - Ridgeland Restaurant
- Belhaven
Martin's Downtown
- Ridgeland
Shucker's Oyster Bar
- Ridgeland
Lou's Full-Serv
- South Jackson
Rooster's Fondren
- West Jackson
Soule' coffee + bubbletea
- Northeast Jackson
Broad Street Baking Company & Cafe
- West Jackson
Hal & Mal's
- Ridgeland
Dogmud Tavern
- Brandon
Genna Benna’s
- South Jackson
Walker's Drive In
- South Jackson
Scrooge's Fine Foods & Drink
- Madison
Strawberry Cafe
- Pearl
Alumni House Sports Grill
- Madison
Sal & Mookie's - Madison